

How Wool.life Is Creating Practical, Sustainable Wool Products for Everyday New Zealand Living.
Wool.life is reimagining the role of wool in everyday life as its rapid expansion testifies. Wool.life creates practical, sustainable products for everyday New Zealand living, designed to meet needs of pet owners, gardeners, and households looking for natural alternatives. Their range includes New Zealand-made wool dog beds, wool inner cushions, wine carry bags, and garden essentials such as mulch and weed mats, all crafted with durability and function in mind. Many of these
Jun 54 min read


Scents of Place: Building Ākau Fragrance from Memory and Coastlines
Scent has a way of holding memory, of taking us back to places we didn’t realise we had stored so deeply. For Ryan, that connection between scent, place, and emotion became the foundation of Ākau Fragrance. This Northland-based candle brand creates handcrafted scents inspired by Aotearoa’s natural environment and lived experiences. Designed for those drawn to intentional living, thoughtful gifting, and clean sustainable candles, each piece is created to feel deeply personal.
May 25 min read


PR Pikitia: The Putāruru Photography Business Capturing Community with Heart
Hello and welcome to the BoutiqueBiz Chronicles. My name is Ruth, your local business guru and aspiring journalist. Today’s story celebrates a Māori wahine who has built a photography pakihi (business) grounded in community, creativity, and heart. PR Pikitia is a photography business based in Putāruru, created from a lifelong love of taking photos and the realisation that this passion could become something more. Founded by Tere Petley-Rata, the name PR Pikitia honours whakap
Apr 44 min read


